At nTop, we are passionate about building next-generation engineering solutions. We enable the most innovative engineering companies in the world to transform how they develop, test, and manufacture better products faster. Our software has been used to engineer mission-critical satellites, deliver stronger and lighter medical devices for patients in need, and allow engineers to create complex, high-performance products never before possible. And our technology enables companies to fully utilize advanced manufacturing methods like 3D Printing.
Overview
We’re looking for a strategic and execution-driven Account-Based Marketing (ABM) Manager to deepen engagement and accelerate pipeline velocity across our top enterprise accounts while also launching breakthrough campaigns into "must-win" targets. This dual-focus role bridges sales and marketing to create account-level momentum where it matters most. You'll drive personalized campaigns that create both pull from unknown stakeholders and push for deal acceleration across active opportunities.
This role is based in our NYC office, and reports to the VP of Marketing.
What You’ll Do
- Lead two ABM motions: acceleration campaigns for accounts with active opportunities, and penetration campaigns for "must-break-in" accounts
- Build and execute account-specific playbooks with input from Sales, tailoring messaging to each account's needs, language, and buying structure
- Map strategic account buying committees and differentiate between distinct program teams within large enterprises (e.g., identifying and targeting separate engineering groups within enterprise companies)
- Leverage AI tools and workflows for content adaptation, research, and personalization
- Create full-funnel engagement programs: from digital touchpoints to executive sessions, lunch-and-learns, and internal stakeholder campaigns
- Partner with our events agency to plan and execute strategic dinners and in-person activations that support account goals
- Deliver content to the right personas through the right channel at the right stage in the deal or outreach cycle
- Work closely with account executives to define influence strategies, engagement KPIs, and in-account orchestration
- Track performance against velocity, engagement, and opportunity creation targets
What Success Looks Like:
- For existing accounts: increased stakeholder engagement, faster stage progression, and expanded footprint
- For new accounts: count on new qualified opportunities
- ABM playbooks that are scalable, repeatable, and easily adopted across Sales and Marketing
What We’re Looking For:
- 5+ years in B2B marketing with 2+ years of focused ABM or enterprise campaign experience
- Track record of owning execution for 1:1 or 1:few ABM campaigns
- Experience collaborating with sales and navigating complex enterprise orgs
- Proficiency in tools like HubSpot, Salesforce, Sales Navigator, Sanity, Aligned, or equivalent
- Strong command of AI-powered content generation and personalization (e.g., GPT-based tools)
- Excellent communicator and strategic thinker with a bias for experimentation
Why This Role Matters
Every strategic account has the potential to deliver $1M+ in value. You’ll be the orchestrator responsible for ensuring we show up like a thought leader, act like a trusted partner, and win like a category leader. This is a high-impact role for someone who knows how to turn marketing into momentum—across accounts we’re already in, and those we absolutely must win.
If you’re excited about shaping the future of strategic marketing using AI, data, events, and storytelling, this is your next play.
Compensation: $130,000-145,000 annually plus options and benefits
