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Principal Outbound Product Manager, Public Sector Digital Services - Go To Market

Element AI

Element AI

Amsterdam, Netherlands
Posted on Thursday, June 20, 2024

Company Description

At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.

With more than 7,700+ customers, we serve approximately 85% of the Fortune 500®, and we're proud to be one of FORTUNE 100 Best Companies to Work For® and World's Most Admired Companies™.

Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.

Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply! At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferrable, and the desire to dream big makes for great candidates.

Job Description

Principal Outbound Product Manager, Public Sector Digital Services

Amsterdam, Netherlands

This position reports to: Director of Outbound Product Management – Customer and Industry Workflows

Company: Work matters. It’s where we spend a third of our lives. And the workplace of the future is going to be a great place. We’re dedicated to bringing that to life for people everywhere. That’s why we put people at the heart of everything we do.

People matter. Our people have a passion for learning, building, and innovating. Whether you’re an engineer, a sales professional, a finance professional, or anything in-between, our roles aim to provide each person with meaningful impact and plenty of space to grow.

The Team: The Customer and Industries Workflows business unit products enable organizations to create seamless customer experiences and drive fierce customer loyalty. Our products, Customer Service Management and Field Service Management, and Industry verticalized solutions such as Public Sector Digital Services, deliver omnichannel customer engagements, while uniting the front, middle, and back office to help teams resolve issues faster, and drive great experiences through our products.

The Role: Outbound Product Managers are key to help us scale as we continue to be one of the fastest growing business units at ServiceNow. Outbound Product Managers combine a deep understanding of product capabilities, and market and competitive dynamics, with a passion to inform roadmap and help our GTM, partner and customer ecosystem understand the value delivered.

What you get to do in this role:

Develop high quality enablement content that describes the value of the product innovation with a focus on self-service and agency-assisted omnichannel citizen engagement capabilities.

Develop a deep understanding of customer use cases and success outcomes, and influence product roadmap

Develop best practices assets to drive adoption by customers and partners

Become a trusted resource to promote the Public Sector Digital Services vision with industry influencers, strategic partners and analyst firms.

Work in close coordination with Inbound Product Management, Product Marketing, Product Success and Technical Alliances to define product strategy, release themes, go-to-market and customer adoption plans.
Lead cross-functional teams to accomplish our goals.


  • 5+ years of Product Management or related experience

  • Deep experience with CRM applications, specifically data models applied across multiple industry verticals or related is a strong plus

  • Experience in Development/Functional Consulting functions with focus on Public Sector solutions is a plus

  • Very strong written and oral communication skills

  • Excellent people and management skills to interact with customers, executive staff, colleagues and cross-functional teams, and third parties

Additional Information

ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

At ServiceNow, we lead with flexibility and trust in our distributed world of work. Click here to learn about our work personas: flexible, remote and required-in-office.

If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at [email protected] for assistance.

For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.

Please Note: Fraudulent job postings/job scams are increasingly common. Click here to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site.

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